Baranof Blog & Fishing News

Posted in Alaska FishingThe way of the future… (Bw I-III)

Baranof Fishing Website

Baranof's website has undergone some dramatic changes over the last year or so.  Our owner, Chuck Slagle, no longer believes computers, or even the internet, are just fads.  He decided to invest a wealth of time and funding towards retooling the company web page by hiring and contracting proven and talented individuals to provide excellent graphics, content, and analytic overview.  Our mission is to provide an informative, interactive experience for prospective clients, tell stories that our guests can live, and offer insightful recommendations on how to best enjoy Ketchikan.  Here's how we do it...

Connections - Most of the people you meet in Ketchikan, and the rest of Alaska, are here because they can’t imagine living anywhere else.  Baranof, as well as most every other excursion company you’ll come across here, is made up of these individuals.  We are constantly seeking connections through our site with the companies we feel exemplify Baranof’s passion for providing authentic Alaskan experiences.  Our Explore Ketchikan section provides ideas for recommended activities, restaurants, excursions, and anything else we believe to be integral to what makes Ketchikan a wonderful place to live.

Storytelling - Baranof is about providing experiences, which manifest later as stories told by our guests to their family and friends.  That being the case, a question we constantly ask ourselves when diving into a new project or looking to connect with another Ketchikan business is "What's the story here?”  The focus of the web team is to tell good stories.  Oftentimes, folks hop on a cruise ship or plane and travel to Alaska with expectations lower than they should be.  Spinning a good yarn excites the imagination and educates our guests on what they can, and should, expect from their vacation in Alaska.  For example, Ketchikan is known for salmon fishing, which is an excursion Baranof is proud to provide, but some folks get up here without realizing our main attraction is the amazing scenery found all around, especially in the Misty Fjords.  We want our visitors to dream big, aim high, and leave Alaska having checked boxes off their list that they didn’t even know existed.  We encourage our clients to tell us what their story of Alaska sounds like before they come up and let us figure out how to make that story come true.

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